Holiday Marketing Tips 2015

Holiday Marketing Tips You may not be able to feel it in the air yet, but the holiday season is quickly approaching. While the inundation of social media and digital ads and messaging seems to be overwhelming to people, especially during the holidays, the direct mail and print marketing pieces are a great way to…

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How to Create a Memorable Brochure

How to Create a Memorable Brochure Creating a brochure that stands out from the rest may sound like an impossible task. However, with just few simple rules, you can create a marketing piece that potential customers will remember. Keep in mind, brochures are just one of many marketing pieces that you should have as part…

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Brochures vs Flyers

Which Do You Need: Brochures vs Flyers? When choosing any form of print marketing piece, first make sure it will achieve your purpose. While there are many forms of print marketing pieces you can choose, we will look specifically at brochures and flyers, here, as they are often confused for being interchangeable. Flyers More often…

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5 Effective Ways to Integrate Your Social Media With Your Print Marketing

5 Effective Ways to Integrate Your Social Media With Your Print Marketing  1 -Use Icons Brand recognition for your business is important, and while you’re building it, take notes from brands that have done a great job with theirs. Social media platforms have developed a pretty consistent look for their icons to help with brand…

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Print Marketing: Reborn

Print Marketing: Reborn Some circles have said that print marketing is dead. However, that is certainly not the case. Print marketing as we used to know it is dead, but has since been reborn. Print marketing has evolved into a long lasting, fully integrable, tangible branding piece that companies sometimes overlook. In the ever changing,…

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Which marketing piece is best for you?

When it comes to creating literature for your business, you want to make sure you have the right pieces. The choices can be overwhelming. Let this be a helpful guide to choosing the right piece(s) based on what you want to convey. Have a lot to say? If you have a good bit of text,…

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A Few Tips For Small Business Branding

A common mistake small business owners make is confusing marketing and branding as the same thing. This article will help you understand the differences between marketing and branding and develop a strategy you can implement in your own business. As a small business, you need to maximize all your time and efforts to make sure you’re…

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Networking Tips Part 2

In our last article Networking Tips Part 1, we shared 9 great tips to help you network more successfully. In this article, we’ll share 8 more and close with a quick summary all 17 tips. Don’t Prejudge Someone’s Relevance You never know how someone can help you, so don’t make the mistake of assuming they…

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Networking Tips Part 1

So you’ve got your business cards in pocket and now you’re ready to start networking. Whether it be at a networking event or one on one meetings, there are some things you should keep in mind. In this two part article, we’ll share some great tips that will help you become a successful networker who…

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